2012 to 2016
For over three decades, the Textile Museum of Canada (TMC) has established itself as one of Canada's most engaging visual arts organizations with a reputation for fostering both knowledge and creativity and wide acclaim from local and international audiences. Now approaching its 40th anniversary, it was timely to frame the Museum's direction in order to align all aspects of Museum activity and communicate this vision to the arts community and the public at large. To this end, the Textile Museum of Canada undertook the development of a strategic plan in 2012 based on a renewed vision for the organization, establishing priorities for the period 2012/13 to 2015/16. The goal of this plan is to ensure the effective investment of human and financial resources and to frame the direction of the Textile Museum and guide its development.
With a collection of over 12,000 artifacts from over 200 world-regions, the Textile Museum's capacity to reflect upon the universal relevance of textiles as well as leading artistic practices that continue to push the boundaries of the medium has broadened the Museum's scope and significance. Initiatives planned over the next years will continue to situate the TMC and its collections and exhibitions within broader interdisciplinary conversations.
An international repository of human heritage, archaeological to contemporary, the Textile Museum of Canada features creative practices that connect local experiences to global ideas and issues. The organisation's current direction highlights the Museum's unique capacity to speak to evolving cultural experiences in a global context and our increasingly global communities, and the TMC's active and integral role in conversations about culture and cultural history in the 21st century.
Strategic Focus and Objectives
The strategic planning process identified the Textile Museum of Canada's distinct strengths:
1. The Museum is thoroughly interactive. It is agile, both "high touch" - allowing for interaction with its collections, and "high tech" - integrating innovative digital platforms.
2. The Museum provides a unique lens combining textile arts and technology through which to understand local and global cultural experiences and celebrate human creativity and ingenuity.
3. The Museum builds knowledge through responsive interdisciplinary exploration and scholarship.
4. The Museum promotes both historical and contemporary perspectives through its collections, preservation, interpretation, and presentation of new artistic practices.
5. The Museum values social inclusion and social justice, which are reflected in all its activities.
Among its values, the Textile Museum of Canada is audience/visitor centred with a strong belief in community and cultural diversity, reaching out and responding to a broad sector of the population through our core programs and promoting an understanding of human identity through textiles.
Our exhibitions showcase objects from our collections, encompassing 2000 years and over 200 countries and regions, as well as contemporary interdisciplinary creative practices, and our educational programs are designed to foster an awareness and understanding of these cultures through hands-on activities, lectures, tours and special events.
Receptive and responsive, through partnerships and interaction with local, national and
international communities as well as other museums and galleries, the Textile Museum of
Canada has become an innovator in globally relevant, multi-disciplinary knowledge generation, a place where individuals can come together to share experiences, contributing to knowledge and cultural activity through the institution.
The strategic planning process identified five key strategic goals, also highlighting the activities required to achieve each goal, performance targets, and metrics of success.
1. Ensure leading-edge facilities that support the Museum's collection development and conservation, as well as community and professional activities.
2. Expand relationships, increasing and stabilizing revenues through new corporate, private and public sector funding and new streams of earned revenue to support the Museum's collecting, conservation and exhibition activities.
3. Raise the profile of the Museum with potential funders, partners, and the general public through our responsiveness and the quality of our interdisciplinary and innovative programs and exhibitions.
4. Continue to broaden access to the TMC's collections and build on our unique ability to connect physical and virtual experiences, enriching intimate face-to-face encounters with information-rich artefacts with emergent insight supported by leading digital initiatives.
5. Build capacity across facets of the TMC's operations by increasing resources to expand the staffing and support in priority areas.